the design process
LET’S WORK TOGETHER
It’s not just about a logo or a pretty website. I want to help you book your ideal client, and grow your business!
What to expect
I work with creative entrepreneurs and small businesses to build design solutions that make a lasting first impression. Some of the services I offer beyond website development and design are:
- Branding and identity development
- social media design
- print advertising
How it works – the basic workflow of what I do when I develop your website or graphic design elements for your business:
- We work together to analyze your goals, objectives and visual desires
- I help in your site plan development or graphic design development
- You provide content via email or dropbox. Content includes outline, text, and images/video/audio
- I begin the creative process and develop the aesthetic and visuals for your website
- I also work on building your website (on a test server) or the graphics for your design project
- We meet or I send you a link to get your approval of the design & page templates
- If there are revisions, we work together to get your website or graphics for your project finalized
- After your final review and once approved by you, the website goes live. In the case of your design project, once graphics are approved by you, the files will be sent to the printer of your choice.
Website design
Graphic design
Website design
Your Website Project Preparation – How you can get your content organized:
- Browse the web and collect URLs (web addresses) of sites you like and dislike as examples of colors, layouts, themes, etc. Looking at businesses within your industry can be helpful in deciding what information will be important for your potential clients.
- Create an outline of the content you want on your website (the information you want to provide about you or your business). Give a short description of desired visuals, colors, and ideas for the site if you have any, other wise I am happy to work my magic with supplied images and/or inspirations from your art or business.
- Write the content — be informative but concise. You don’t want to overwhelm your audience with excessive text.
- Gather photos, video and audio to be included. You may need to take specific photos or hire a photographer (I am happy to help where I can, just let me know). There are stock photography sites which offer low cost stock photos, please let me know if you need resources for stock photos. Feel free to provide specific photos as well as extras that appeal to you. If a photograph is intended to be with specific text or on a specific page, please note this in your content outline. All content (text, images, music, video etc.) must either be yours to use, approved for use, or from the public domain (no copyrighted material can be submitted or used without permission and consent). Images for the web may be low resolution, but if we are also working on a print project together then it is best to submit high resolution photos. Please note, I can do the photo searching and selection for you if needed, just let me know.
- Keywords & Description:
Keywords & Phrases: 10-30 keywords and phrases you think people will use to search your website, list most important first.
Description: A short description of your website purpose, using some of your keywords in the description. 1-2 sentences.
Keep your keywords in mind when writing your content. They will also be included in your page titles, headings and body copy to help search engines and your site.
Submit Content. All content needs to be finalized, spell checked and delivered as one package whether via email, dropbox or thumbdrive.
Graphic design
Your Graphic Project Preparation – How you can get your project organized:
- Describe project details and desires.
Write the content — write down all text needed. - Gather photos. Images must be high resolution (300dpi). You may need to take specific photos or hire a photographer. There are are stock photography sites which offer low cost stock photos, see the resources page for referrals. I also have a large photo collection that may be useful. Feel free to provide specific photos as well as extras that appeal to you, i often do extensive collage work and the extra photos can be helpful. If a photograph is intended to be with specific text, please note this in your content submission. All content (text, images,music, video etc.) must either be yours to use, approved for use, or from the public domain (no copyrighted material can be submitted or used without permission and consent). Please note, I can do the photo searching and selection for you if needed.
- Submit Content. All content needs to be finalized, spell checked and delivered as one package whether by email or disc.
- Select a printer (of your choosing) and I will send the necessary files to them.